Peer39

Semantic Web Advertising

Peer39 has developed proprietary semantic advertising technology that provides page level intelligence that accurately and efficiently matches online ads to content. The company’s patented natural language processing and machine learning...

Founded in 2006
Employees: 50
Homepage: http://www.peer39.com/
Total money raised: $27.4M

Headquarters

10010 36 West 25th Street
2nd Floor
New York
USA NY

Updated on Dec 27, 2012
Peer39 at CrunchBase

Andy Ellenthal Chief Executive Officer
James Oppenheim Chief Marketing Officer
Ofri Weiss VP Human Resources
Chrisanne McCoy VP Business Development
Oren Meir VP Reaserch & Development
Prof. Moshe Koppel Advisor
Ronit Dvir VP Finance
Alex White
Past
Dr. Jonathan Schler Chief Technology Officer, General Manager Israel
Matthew S. Goldstein Chief Technology Officer and GM Israel, General Manager Israel
Hugh McGoran SVP Sales
Eilon Hazum VP Finance
Eran Utmazgin SVP Research & Development and GM Israel Operations
Amiad Solomon President
Tim Hanlon Advisor
Eilon Hazum VP Finance

April, 2012

Peer39 was acquired by DG
for $15.5M

DG Buys AdTech Player Peer39 For $15.5M After Peer39 Raised Nearly $30M In Its Lifetime    techcrunch.com

May, 2011

Peer39 raised $5.2M in unattributed round

Peer39 Raises Another $5 Million for Ad Targeting That Promises Not to Invade Your Privacy    mediamemo.allthingsd.com

April, 2011

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Peer39 And MediaMath Eye Page Content    mediapost.com

March, 2011

Peer39 announces that it is going beyond semantic-based categorization to provide unprecedented visibility and control of the online advertising environment. With the addition of two additional channels of attributes, Quality and Safety, advertisers parti

Peer39 Add Quality And Safety (QoS) Ad Serving    mediapost.com

February, 2011

TRAFFIQ, the digital media workflow tool for agencies, announced today that Peer39 will be its preferred semantic targeting partner for the TRAFFIQ Trading Desk.

TRAFFIQ and Peer39 Partner to Offer Page-Level Semantic Analysis in Real Time    thestreet.com

January, 2011

Peer39 Selected by AlwaysOn as an OnMedia 100 Winner. This award recognizes the cutting edge technology companies that have emerged as leaders in the worlds of advertising, media, marketing, branding, and publishing.

AlwaysOn Reveals OnMedia 100 Award Winners    businesswire.com

Peer39 today announced that it has been chosen by AlwaysOn as one of the OnMedia Top 100 winners. Inclusion in the OnMedia 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets

Peer39 Selected by AlwaysOn as an OnMedia 100 Winner    peer39.com

December, 2010

REVV for publishers Yield Optimization Platform armed with Peer39's semantic algorithms to drive brand safety, efficiency and revenue performance of ad targeting.

Peer39 Partners With the Rubicon Project to Empower Premium Web Publishers With Semantic Intelligence to Capture the True Value of Inventory    prnewswire.com

September, 2010

Peer39 Semantic Targeting Data Maximizes Performance and Brand Safety on the AppNexus Real-Time Ad Platform

http://www.prnewswire.com/news-releases/peer39-semantic-targeting-data-maximizes-performance-and-brand-safety-on-the-appnexus-real-time-ad-platform-102951489.html    prnewswire.com

August, 2010

Peer39 named to Lead411's New York City Hot 125

"New York City Hot 125"    lead411.com

July, 2010

Peer39 Adds Digital Advertising Executive Alex White as VP Product and Account Management

http://www.prnewswire.com/news-releases/peer39-adds-digital-advertising-executive-alex-white-as-vp-product-and-account-management-98019179.html    prnewswire.com

April, 2010

Peer39 Appoints Andy Ellenthal as Chief Executive Officer

http://www.earthtimes.org/articles/show/peer39-appoints-andy-ellenthal-as-chief-executive-officer,1241089.shtml    earthtimes.org

March, 2010

Peer39 Named in Lead411's "New York City Hot 125" Awards

Lead411 Launches Its "New York City Hot 125" Awards    lead411.com

Peer39 Leverages Akamai to Bring the Speed to Customer Success

January, 2010

Emmy Award Winning Jesse Dylan Joins Peer39 Advisory Board

Peer39 Named as one of 2010 OnMedia 100 Top Private Companies

AlwaysOn Reveals OnMedia 100 Award Winners    businesswire.com

October, 2009

"We are actually seeing that semantics, because it answers the needs of so many players in the online advertising ecosystem, is complementary to audience strategies at both the publisher level and more broadly in the exchange marketplace," says CEO Amiad

September, 2009

Replacing the reports that previously delivered data about content and advertising is a real (or near-real)-time dashboard. Publishers can more quickly and transparently gain semantic insight into such data as their content inventories and the number of v

Peer39 Updates Semantic Advertising Platform    semanticweb.com

May, 2009

Peer39 raised $10.5M in a Series C round from Evergreen Venture Partners, Canaan Partners, Dawntreader Ventures, JP Morgan, and SVB Financial Group

Another $10.5M Unloads on Peer39's Dock    techcrunch.com

Newsweek.com chooses Peer39 for its semantic publisher monetization solution

Newsweek Uses Semantics to Boost CPM    foliomag.com

April, 2009

Former 'WSJ' Publisher Joins Advisory Board of Peer39

Editor & Publisher    editorandpublisher.com

March, 2009

Peer39 announced today that Amiad Solomon, Founder and CEO of Peer39, has been elected to serve on the Software & Information Industry Association's (SIIA) Content Division Board.

Amiad Solomon, Peer39 Founder and CEO, Elected to SIIA Content Division Board    peer39.com

July, 2008

Peer39 named by MIT's Technology Review "One of Ten Web Startups to Watch"

MIT's Technology Review: Ten Web Startups to Watch    technologyreview.com

September, 2007

Peer39 raised $8.2M in a Series B round from Canaan Partners, JP Morgan, and Dawntreader Ventures

Natural language advertising coming: Peer39 receives $8.2M    venturebeat.com

February, 2007

Peer39 raised $3M in a Series A round from Dawntreader Ventures

topics * Bing * Google * New York Times * All Topics » * WAP * BlackBerry * Twitter twitter * Alerts & RSS Alerts & RSS Online Ad Startup Peer39 Gets $3 Million Funding    paidcontent.org

March, 2006

Peer39 raised $500K in seed round from Jon Medved and Daniel Ciporin

Peer39 was founded on March, 2006